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Department of informatics, Copenhagen Business School Working Paper Series, Department of informatics, Copenhagen Business School

No 2004-18:
Strategic Posture and Outsourcing

Volker Mahnke, Mikkel Lucas Overby and Serden Özcan

Abstract: IT-enabled innovations are of increasing importance for competitive success in a range to develop associated competencies - in-house and/or through outsourcing - consequential for creating and sustaining competitive advantage. Against the backdrop of the importance of IT-enabled innovation, the key concern of this chapter is to address the crucial question: How do capability development strategies differ between first-movers and late entrants in IT-enabled services. We develop theory based on three explorative case studies – FedEx, UPS and DHL. An analysis of the three companies reveals that governance choices are influenced by a company’s attempts to create, imitate, and/or leapfrog IT-enabled innovation in varying technological regimes.

Keywords: None; (follow links to similar papers)

JEL-Codes: O30; (follow links to similar papers)

39 pages, September 19, 2004

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