Umeå Economic Studies, Department of Economics, Umeå University
No 462:
The Impact of Generic Competition on Brand Name Market Shares - Evidence from Micro Data
Thomas Aronsson ()
, Mats Bergman and Niklas Rudholm ()
Abstract: This paper analyses how market shares for brand name drugs
are affected by generic competition. The analysis is based on micro data
for twelve original drugs, wich are all subject to generic competition. For
five of these drugs, we find that the price of the original relative to the
average price of the generic substitutes significantly affects the market
share of the original. In addition, the introduction of a so called
Keywords: Pharmeceutical industry; Patent expiration; micro data.; (follow links to similar papers)
JEL-Codes: I11; L65; (follow links to similar papers)
21 pages, February 27, 1998
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