Scandinavian Working Papers in Economics

EfD Discussion Paper,
Environment for Development, University of Gothenburg

No 19-19: Behavioural Nudges for Water Conservation in Unequal Settings Experimental Evidence from Cape Town

Kerri Brick, Samantha DeMartino and Martine Visser

Abstract: These findings indicate that behavioural messages can promote water saving even when used on top of more conventional DSM tools. In fact, the five-month nudge campaign of early 2016 led to sufficient sustained savings over the subsequent two-year period to delay the city’s final crisis point by almost three weeks – enough time for the first rainfall to arrive.

Keywords: Experiment

JEL-codes: Q25

Language: English

55 pages, October 1, 2019

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