Scandinavian Working Papers in Economics

Working Paper Series,
Norwegian University of Life Sciences, School of Economics and Business

No 10-2015: Labeling Farmed Seafood

Xianwen Chen (), Frode Alfnes and Kyrre Rickertsen
Additional contact information
Xianwen Chen: School of Economics and Business, Norwegian University of Life Sciences, Postal: Norwegian University of Life Sciences, School of Economics and Business, P.O. Box 5003 NMBU, N-1432 Ås, Norway
Frode Alfnes: School of Economics and Business, Norwegian University of Life Sciences, Postal: Norwegian University of Life Sciences, School of Economics and Business, P.O. Box 5003 NMBU, N-1432 Ås, Norway
Kyrre Rickertsen: School of Economics and Business, Norwegian University of Life Sciences, Postal: Norwegian University of Life Sciences, School of Economics and Business, P.O. Box 5003 NMBU, N-1432 Ås, Norway

Abstract: Aquaculture supplies almost half of the world’s seafood consumption. As the market for farmed seafood matures, an increased differentiation through the use of labels is expected. Labels can be categorized as mandatory or voluntary, depending on whether the label is required by law or not. In most developed countries, mandatory seafood labels include information about species, whether the seafood is farmed or wild, and area of origin. Voluntary labels frequently includes information regarding sustainability, organic production, and safety. We discuss labeling practices and conduct a review of consumer studies related to labels used for farmed seafood.

Keywords: aquaculture; farmed seafood; mandatory label; voluntary label; product differentiation.

JEL-codes: Q18; Q22; Q51

35 pages, May 11, 2015

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